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Amazon Takes Aim At Spotify & Apple Music With “Music Unlimited”

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Amazon Music Unlimited is here and it’s cheaper than both Apple Music AND Spotify…

Amazon likes to play hardball. When it comes to releasing new software or initiatives it doesn’t mess around. Rather than attempt to compete and earn a buck or two in the process, Amazon ALWAYS goes low in a bid to undercut the competition and dazzle potential new users with savings.

This is what it did with ebooks, Amazon Prime Video and now Amazon Music Unlimited, the newly launched music streaming service from the world’s largest online retailer.

Amazon says it has tens of millions of tracks available for streaming, offline listening and, best of all, there are adverts. It’s just music, music, music. And if you’re an Echo user you can get access to Amazon Music Unlimited for just $3.99 a month.

“Amazon Music Unlimited brings real value to the millions of people who are already Prime members, with a choice of subscribing for only $7.99 a month or even $79 per year. Plus, customers are going to love Amazon Music’s all-new app for iOS, Android and desktop,” said Jeff Bezos, Amazon Founder and CEO. “And if you want a sense of the future of voice-controlled music, go ahead and ask Alexa for a free Music Unlimited trial, and play around on your Echo. If you don’t know the name of a song but know a few lyrics, if you want to hear songs from a specific decade, or even if you’re looking for music to match your mood, just ask.”

If you don’t have Echo, Amazon Music Unlimited will set you back $7.99 a month, making it cheaper than both Spotify and Apple Music. Alternatively, Amazon also offers the option to pay on a yearly basis, which you can do for a annual payment of $79.

Amazon already has a Music Streaming service bolted on its Prime subscription, however, the new, Music Unlimited service has a new and improved app, WAY more music and lots more options for playback. The standard music streaming service has 2 million tracks, whereas Music Unlimited has “tens of millions”.

Amazon Music Unlimited: Hardwired For Echo

Amazon Music Unlimited has been designed with Echo in mind. Below are just some of the things you can do with Amazon Music Unlimited and Amazon Echo:

  • Ready to listen to Sia? Just ask, “Alexa, play Sia” and Alexa will create a playlist of Sia’s most popular songs
  • Want to hear the latest hit by Green Day? Just ask, “Alexa, play Green Day’s new song” and Alexa will play their latest single, “Bang Bang”
  • Have words to a song stuck in your head but can’t remember the name of the song? All you have to do is say a few words and Alexa will play the song. For example, just ask, “Alexa, play the song that goes, ‘I was doing just fine before I met you’” and Alexa will play, “Closer” by The Chainsmokers
  • Want to re-live the music from your college days? You can ask Alexa to play hit music from a decade or a specific year or month. Just ask, “Alexa, play the most popular rock from the 90s” and Alexa will take you back in time
  • Feeling down and need a pick-me-up? Just ask, “Alexa play ‘Happy Music’” and Alexa will choose a playlist based on your listening history like “Feel-Good Indie,” “R&B Fun” or “Pop To Make you Feel Better”
  • Want to listen to early catalog from a favorite artist? Just ask, “Alexa, play Van Halen from the 70s” and Alexa will play tracks from the LA rockers’ first couple of albums
  • Having friends over? Just ask, “Alexa, play music for a dinner party” and Alexa will choose a playlist based on your listening history like “Dinner With Friends,” “Cooking With 90s Hip-Hop” or “Indie Dinner Party”
  • Want to be surprised? Just ask, “Alexa, play the Song of the Day” to hear a song picked daily by Amazon Music editors. Song of the Day also features a DJ intro with fun facts about the song and an outro with suggestions for further listening
  • Not sure what to play? Just ask, “Alexa, play music” and Alexa will find something personalized just for you

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